Board of Advisors

Susan Kitchen

Susan Kitchen

MPH, RD, CSSD, LDN, is a registered dietitian and board certified in sports nutrition, a USA Triathlon Level II and IRONMAN certified endurance coach, and a lifelong endurance athlete.

Read more
Daren Lucas

Daren Lucas

A thirty-year sports marketing veteran with diverse experience in college athletics, NASCAR and private equity-owned agencies, Lucas has extensive consumer/digital marketing, e-commerce and sponsorship experience delivering $3B in revenue.

Read more
Jesse Lawrence

Jesse Lawrence

10 years running ticket marketing platforms across NFL, NBA, NHL, MLS, MLB, music & theater. He ran 1st party data partnerships for MediaMath & has operated & invested in start-ups &  growth-stage businesses in the media, e-commerce, & enterprise software sectors.

Read more
Chris Plunket

Chris Plunket

A manufacturing and supply chain strategist with deep global experience, Chris is an expert in contract manufacturing, KPI metrics, Lean Six Sigma, sales/inventory/ops planning, cost mitigation, and supplier relations.

Read more
Jay Harrison

Jay Harrison

A former NHL player with the Hurricanes, Maple Leafs, and Winnipeg Jets, Jay now holds a Ph.D. in Behavioral Psychology & currently serves as Director of Player Wellness, Transition & Performance for the NHLPA, & as Driver Health & Wellness Consultant to NASCAR.

Read more
Martin Rennie

Martin Rennie

The current Head Coach of the Indy Eleven & former Head Coach of the Vancouver Whitecaps of MLS & the Carolina Railhawks of the NASL. Rennie, originally from Scotland, holds the prestigious UEFA Pro License – the highest coaching qualification in the world – and has the distinction of winning at every level of North American soccer.

Read more